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Frequency Measurement as a Service

F for flexibility, Q for quality, M for management

KBC now sheds light on the behavior of your customers: According to the motto "Know your customer", FQM provides you with an innovative and highly efficient solution for more knowledge about your customers. For example, for the more targeted use of marketing measures at the POS or POI. With FQM, you know when, where and how many customers enter, how much time they spend at a particular location and how long they spend at promotional placements and similar information points. Frequencies, dwell time, times. And all of this is data-secure and DSGVO-compliant. Regardless of whether it's a "small solution" or a global concept, for example for internationally active companies with a large branch network.

How FQM as a Service works

FQM from K-Businesscom provides all the necessary functionalities and features for recording and evaluating flows of people - and only to authorized users. In the KBC Cloud Platform, the user configures his individual dashboards or transfers the data to subsequent applications via interfaces. Data collection and analysis are implemented in compliance with the German Data Protection Act (DSGVO).

measure

Measured data on visitor flows at action zones.

evaluate

Implemented marketing measures can be evaluated in the stores or across the board.

optimize

Through the cross-branch measurement of visitor flows with the highest data security and DSGVO compliance.

Technical features

  • Interfaces to optical 3D sensors, display in floor plan, structuring in zones and stores enable an intuitive overview
  • Predefined widgets allow the visualization and comparison of all relevant data, such as zones of interest, dwell time, occupancy... can be visualized and compared with a mouse click
  • Administrative features, such as client separation and user management, enable targeted access to the relevant data
  • Professional sensors and data processing compliant with DSGVO for real 24/7 use
  • Highly available cloud infrastructure with secure certified data center according to ISO/IEC 27001 standards

Your possible dashboard:

dashboard-3190x1141

Tracking data, as is standard in online commerce.

With FQM, brick-and-mortar retailers gain insights that rival the tracking capabilities of online retailers to optimize the shopping experience and thus increase sales.

Supermarkt

Complex or large plants safely in view.

With FQM you gain important insights and data on visitor frequency and can thus react to your circumstances in order to optimize skimming rates and visitor flows.

Shoppingcenter

Measure the flow of visitors and the interests of your guests.

Avoid waiting times, optimize capacity utilization, equalize peak times, maintain an overview: Whether in premises or on event sites, with FQM you get the ideal instrument for checking the effectiveness of your concept.

GettyImages-875592392

Better planning in the smart office, self-service and service areas.

FQM is the optimal solution for tracking visitor frequency, calculating conversions between self-service and service areas, and dwell times in queues at counters, vending machines, and information terminals. This enables you to implement a coordinated and customer and employee-oriented solution for the respective branch.

Bank2
we transform for the better

Our frequency measurement as a service offer for you

FQM, this is the new abbreviation for transparency and efficiency.

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Frequency Measurement as a Service from K-Businesscom

With FQM, you get a highly effective tool for measuring customer and visitor frequencies with DSGVO-compliant data collection. Smart, flexible, future-proof.

FQM & se:connects

FQM + se:connects = better planning in the Smart Office and real-time overview of booked and available spaces. Linked to a user-friendly app for booking workstations, tracking people frequency and providing an overview of the office.

Smart Valley

Tourists and day visitors discover the most beautiful places in the Alps. But where do they come from? How long do they stay? The Smart Valley solution from K-Businesscom provides reliable answers to these questions - and delivers important basic information for visitor guidance systems in the respective regions

Contact
K-Businesscom
Stefan Marent

Platform Services

K-Businesscom AG
Wienerbergstraße 53, 1120 Wien, Österreich

stefan.marent@k-business.com
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Reference

Warehouse Bruck/Leitha

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Reference

Universal Museum Joanneum

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